🦃🪥 Did You Know Colgate Briefly Sold Turkeys?

🌟 Welcome to the Latest Edition of Thunderbolt AI! 🌟

Hey there, AI enthusiasts! We're back with another electrifying edition of Thunderbolt AI. Get ready to dive into some exciting reads that will keep you at the edge of your seat! ⚡️

🔎 What's in Store for You Today:

1. 🦃🪥 Colgate's Turkey Tale

2. 🧐 AI’s Summarization Craze

3. 🚀 Build AI Apps with Llama Coder

Don’t forget! If you are here thanks to a friend, subscribe here to ensure you never miss out on the growth insights!

Stay tuned as we delve into these intriguing articles that are sure to spark your curiosity and keep you informed.

Let's get started!

COLGATE

Did You Know Colgate Briefly Sold Turkeys? 🦃🪥

Overview:

In an unexpected move, Colgate ventured into the frozen food market with Colgate Kitchen Entrees, only to quickly retreat after realizing the importance of staying true to its core identity.

When Brand Identity Backfires 🚫🍴

Colgate, known for its dental care products, launched a line of frozen meals, but shoppers couldn't separate the brand's minty toothpaste image from its new food offerings, leading to a major disconnect.

Could You Predict the Outcome of a Bold Brand Diversification? 🤔📉

Imagine you're considering diversifying your brand into a new market. How would you assess whether your brand's identity aligns with the new venture? Let’s explore how Colgate's experiment went off course.

Back to Basics: A Lesson in Brand Identity and Strategy 🎯🔄

A Fresh Outlook:

In an effort to compete with Procter & Gamble, Colgate decided to diversify beyond dental care, launching frozen entrees like lasagna and turkey dishes.

Colgate Kitchen Entrees:

The familiar Colgate logo on food packaging led to a disconnect, as consumers associated the brand with toothpaste, not meals.

Their Strong Brand Identity Backfired:

Shoppers couldn't dissociate the minty taste of toothpaste from the food products, leading to confusion and a lack of appeal.

Back to Basics:

Realizing the misstep, Colgate quickly pulled the frozen meals from shelves, returning focus to its core dental care products.

Results:

• A Lesson in Brand Identity: Colgate's brief foray into frozen foods highlighted the importance of understanding consumer perceptions before extending a brand's reach.
  

• Brand Strategy Insight: The experience underscored the need for a careful brand strategy that leverages reputation without causing confusion or diluting the core message.

Know Your Brand: The Colgate Turkey Tale 🦃💡

Colgate's venture into frozen foods serves as a cautionary tale about the risks of brand diversification. Understanding how consumers perceive your brand is crucial before making bold moves into new markets. 

AI SUMMARIZING

🧐 What's the Deal with AI Summarizing Everything?

AI is everywhere now. From ChatGPT's snappy comebacks to Google's AI answers topping every search, you can’t escape it. But while tech experts argue over benchmarks and fancy new models, most of us are just trying to figure out if AI is actually useful—especially when it comes to summarizing everything.

💡 Summarization: The New AI Buzzword?

Let's face it: AI summarization is the new tech obsession. Google’s AI wants to summarize your emails, meetings, and even your YouTube videos. Microsoft is cramming it into Word and PowerPoint. Amazon is summarizing product reviews, and LinkedIn is even offering to summarize your feed—because who has time for LinkedIn, right?

The idea is simple: AI helps you cut through the noise. But here’s the kicker—it often gets things hilariously wrong. Ever had a birthday invite summarized into gibberish? Or a heartfelt message from a friend boiled down to "Discussing life journey"? Yeah, not so helpful.

😅 When AI Over-Summarizes

In theory, summarization sounds great. Who wouldn’t want to save time? But when AI starts summarizing everything—even the stuff that’s already brief or important—it can feel a bit like having a clueless assistant who thinks they’re helping but just makes more work for you.

Imagine this: You’re texting a friend about a funny story, and your AI decides to sum it up as “Friend expresses interest in humor.” Not exactly what you meant, right? And let’s not even get started on AI trying to summarize your messages to loved ones—some things are just better left untouched.

🤖 Conclusion: To Summarize, Maybe Don’t Summarize

So, is AI good at summarizing? Sure, sometimes. But when it comes to your day-to-day communication, it might be overstepping a bit. AI can be a fantastic tool for big, complex tasks, but maybe it’s time we remind it that not everything needs to be condensed into a bland, one-liner. Sometimes, it’s the little details that matter most—so maybe let’s keep those, AI.

LLAMA CODER

How to Instantly Build Your Own AI Apps with Llama Coder

1. Visit Llama Coder: Go to Llama Coder’s website.

2. Enter Your Prompt: In the prompt box, enter the description of the app you want to create.

3. Specify the Format: Explain the format of your app in detail, then click on the arrow button next to the prompt box.

4. Generate the App: Wait a few seconds for Llama Coder to generate a fully functional React app for you.

5. Make Changes: To make adjustments, simply re-enter your updated prompt in the prompt box.

Examples of What You Can Create:

• Games

• Quizzes

• Charts

• Budget calculators

Example Prompt:

Create an app to help users track their expenses and manage their budgets.

Add More Details: You can refine your app by adding details such as generating reports for income vs. expenses, spending trends, category breakdowns, etc.

Conclusion: Llama Coder enables you to quickly build AI-powered apps, making app development accessible and customizable to your specific needs. 🚀✨

AI TOOLS

🔨Make your day easier. The ultimate AI tools you cannot miss.

1. 📧 Ellie: An AI-powered email assistant, Ellie adapts to your unique writing style to compose responses that seem personally crafted by you, maintaining the authenticity and personal touch in your communications.

2. 🚀 Notion AI: Launched as the most significant AI product this week, Notion AI simplifies the writing process, enabling you to effortlessly produce nearly any text. This tool aims to boost both your productivity and creative abilities in various settings.

3. 🎨 Looka: Looka's AI-driven platform assists in creating logos tailored to your brand, website, or promotional merchandise. It offers a simplified yet innovative approach to enhance your brand's visual identity.

LIGHTNING NEWS

Artists' Lawsuit Against AI Makers Moves Forward 🎨⚖️

A class action lawsuit by artists against Stability, Runway, and DeviantArt for allegedly training AIs on copyrighted works can proceed, though some claims were dismissed. This mixed ruling could lead to a costly and prolonged trial, potentially exposing sensitive details, even if the AI companies ultimately win.

Is AI Really Good at Summarizing? 🤔

John Herrman at NYMag explores the effectiveness of AI in summarizing content, a popular use case promoted by many tech companies. While summarizing seems essential in our info-overloaded world, the article questions whether AI is truly up to the task.

Also as we prepare more “Lightning-Marketing Case Study” content for tomorrow, we’d love to hear your thoughts on today’s edition! Feel free to share this with someone who would appreciate it.